SurePayroll Lead Generation Program
Motiva79 Develops Online Lead Generation Program To Increase SurePayroll Sales
SAN DIEGO, CA - June 24, 2008 - Motiva79 (motiva79.com) an interactive direct marketing agency, recently launched the SurePayroll Product Demo Tour demonstrating how to successfully use the Internet to generate leads to support sales and engage your audience in an interactive dialog.
The Internet has altered the way individuals and companies make purchase decisions. The new Internet–empowered buyer will research and compare online to make an informed decision. The content offered and the way it is communicated is critical to engaging each prospect before they quickly click away to somewhere else.
Smart companies are transforming the thirty-second TV commercial into the online world to create a highly interactive, user-driven multimedia environment where each target audience is willing to spend more time with each product and each communication. And more importantly, they are using online direct marketing tactics to motivate each prospect to immediately respond through completing a request for information, registration or purchase.

The SurePayroll Guided Tour (www.surepayroll.com/guidedtour/) puts the prospect in control with the ability to select and interact with the presentation; even customizing it based on the information that is relevant to them. “Through rich media animations, voice-over, demonstrations and interactivity the prospect can experience the product first hand, as well as through video, see and hear from the company’s CEO, customer service team and current clients”, says Scott Berg, Motiva79, Chief Motivation Officer. Each offering a different perspective that shows as well as tells the company’s story and value in a personal, relevant way. All of this is tracked and captured creating a database of top prospects and information that can be used for on-going sales/marketing with each target group.


Motiva79 is an interactive agency specializing in digital direct response marketing. They use rich media, video, demonstrations and e-learning to engage prospects and motivate them to act through a set of easy, instant decisions. Focusing primarily with Software As A Service/Technology, Healthcare, BioTech and Pharmaceutical markets, Motiva79 creates customer-centric marketing that brings the user into the heart of the communication to select the information that is most important for them to make an easy-to-act decision.
Check out the SurePayroll Guide Tour for yourself at www.surepayroll.com/guidedtour/
SAN DIEGO, CA - June 24, 2008 - Motiva79 (motiva79.com) an interactive direct marketing agency, recently launched the SurePayroll Product Demo Tour demonstrating how to successfully use the Internet to generate leads to support sales and engage your audience in an interactive dialog.
The Internet has altered the way individuals and companies make purchase decisions. The new Internet–empowered buyer will research and compare online to make an informed decision. The content offered and the way it is communicated is critical to engaging each prospect before they quickly click away to somewhere else.
Smart companies are transforming the thirty-second TV commercial into the online world to create a highly interactive, user-driven multimedia environment where each target audience is willing to spend more time with each product and each communication. And more importantly, they are using online direct marketing tactics to motivate each prospect to immediately respond through completing a request for information, registration or purchase.

The SurePayroll Guided Tour (www.surepayroll.com/guidedtour/) puts the prospect in control with the ability to select and interact with the presentation; even customizing it based on the information that is relevant to them. “Through rich media animations, voice-over, demonstrations and interactivity the prospect can experience the product first hand, as well as through video, see and hear from the company’s CEO, customer service team and current clients”, says Scott Berg, Motiva79, Chief Motivation Officer. Each offering a different perspective that shows as well as tells the company’s story and value in a personal, relevant way. All of this is tracked and captured creating a database of top prospects and information that can be used for on-going sales/marketing with each target group.


Motiva79 is an interactive agency specializing in digital direct response marketing. They use rich media, video, demonstrations and e-learning to engage prospects and motivate them to act through a set of easy, instant decisions. Focusing primarily with Software As A Service/Technology, Healthcare, BioTech and Pharmaceutical markets, Motiva79 creates customer-centric marketing that brings the user into the heart of the communication to select the information that is most important for them to make an easy-to-act decision.
Check out the SurePayroll Guide Tour for yourself at www.surepayroll.com/guidedtour/


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